Full Job Description
Position: Digital Content Strategist
Location: McMinnville, Oregon
Company: Apple Inc. - A Leader in Innovation
About Apple
Apple Inc. stands at the forefront of technology, enabling people to do amazing things with their devices and applications. Our mission is to bring the best personal computing experience to students, educators, creative professionals, and consumers around the world. With a commitment to sustainability and community, Apple is not just a workplace; it’s a community focused on driving progress and creativity.
Job Overview
As a Digital Content Strategist at Apple, based in the beautiful city of McMinnville, you will play a pivotal role in crafting and executing our digital marketing strategies. You will collaborate with internal teams to create compelling content that drives engagement and enhances our brand’s voice across various digital platforms. Your work will not only influence marketing outcomes but also shape consumer perceptions and interactions with our brand.
Key Responsibilities
- Design and implement a comprehensive digital content strategy tailored to Apple’s unique brand voice and objectives.
- Conduct thorough research to identify consumer trends, behaviors, and business opportunities to inform content development.
- Collaborate with cross-functional teams, including Product Marketing, SEO, and Social Media, to ensure content consistency and maximization of reach.
- Create and maintain a content calendar that aligns with marketing campaigns, product launches, and promotional strategies.
- Develop high-quality, engaging content for Apple’s website, blogs, social media, and email marketing initiatives.
- Analyze performance metrics and KPIs to gauge content effectiveness, adapt strategies, and present findings to senior management.
- Stay updated on industry trends, emerging technologies, and competitive landscape to ensure Apple remains at the forefront of digital innovation.
- Mentor and guide junior content creators and contribute to their professional growth and development.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- A minimum of 3 years of experience in digital content strategy or a similar role.
- Proven track record of developing and executing successful digital marketing campaigns.
- Strong understanding of SEO best practices, web analytics, and social media platforms.
- Excellent written and verbal communication skills with a knack for storytelling.
- Ability to think critically and creatively to solve complex problems.
- Familiarity with digital content management systems (CMS) and tools like Google Analytics, Hootsuite, or similar platforms.
- A passion for technology and keeping abreast of the latest trends in the digital marketing landscape.
Why Join Us?
At Apple, we believe in fostering an environment that promotes creativity, innovation, and personal development. When you join our team, you will experience:
- Competitive Salary & Benefits: Enjoy a competitive salary, comprehensive health benefits, retirement plans, and employee discounts on Apple products.
- Cultural Values: Join a diverse group of talented professionals who are passionate about technology and its impact on the world.
- Career Growth Opportunities: Apple is committed to your success. Engage in ongoing professional development and advancement opportunities.
- Work-Life Balance: We understand the importance of balance and offer flexible work schedules and remote options.
- Impactful Work: Your contributions will directly influence our digital strategy and enhance customer experiences globally.
About McMinnville, Oregon
McMinnville is a charming city located in the heart of Oregon's wine country, offering a unique blend of small-town friendliness and access to urban amenities. With its vibrant downtown, award-winning wineries, and beautiful parks, McMinnville provides a truly enjoyable living experience. As a residence and workplace, our city fosters creativity, innovation, and community support, making it an ideal place for professionals looking to grow in their careers.
Application Process
If you are ready to take the next step in your career as a Digital Content Strategist, we invite you to apply. Please submit your resume, portfolio showcasing your best work, and a cover letter detailing your relevant experience and vision for digital content strategy at Apple.
Act Fast! This position offers an exciting opportunity to shape the future of our digital marketing, and we encourage interested candidates to apply early as we will be reviewing applications on a rolling basis.
Apple is an Equal Opportunity Employer
Apple is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Join Apple, and let’s change the world together through innovative technology and compelling digital strategies!